ALA Ecourse “Community Partnership: How to Raise Money and Build Relationships”

Event Information


Monday, October 3, 2011 - 9:00am to Monday, November 7, 2011 - 5:00pm

Event Type: 

Continuing Education - Webinar

Event Category: 

Professional/Personal Development
Resource Sharing

CEU Hours: 





LibraryLinkNJ is subsidizing the cost for 10 individual members to take this eCourse.  The price to you for this four week course is just $50! That’s a 71% discount off the actual price of $175!

Please send payment (purchase order or check payable to LibraryLinkNJ) to:

44 Stelton Road, Suite 330
Piscataway, NJ 08854

LibraryLinkNJ subsidizes the cost of each class to make high-quality, low-cost training available to staff of member libraries. Please pay registration fees promptly.

You may cancel up to 10 business days before a scheduled class without penalty and receive a credit for another class, or a full refund. If you cancel less than ten days before, you are responsible for payment.  For complete payment and cancellation policies, go to

Target Audience

Intended for Public Libraries


LibraryLinkNJ has purchased 10 individual registrations from ALA Editions for “Community Partnership: How to Raise Money and Build Relationships” with Paul Signorelli. This
four-week, asynchronous online eCourse begins October 3, 2011.

Drawing on the influential Urban Libraries Council report, Making Cities Stronger: Public Library Contributions to Local Economic Development, this eCourse will help you identify and act on opportunities that match your library’s mission and goals with those of businesses and other organizations in your community.  Building partnerships in the community is an excellent way for libraries to address the increased demand for library services that is coinciding with current funding cuts. Successful partnerships can not only help to fund your programs and but also win you new allies in the community by showcasing your library’s value.  

In this interactive facilitated eCourse, Paul Signorelli will show how to build productive community partnerships that will help your library engage in meaningful projects while enhancing its standing in the community.

eCourse Outline

Part 1: Community Collaborations Between Libraries and Local Business—An Introduction

  • Overview of successful collaborations
  • How collaborations are developed
  • Identifying potential partners within a community

Part 2: Case Study: The Urban Libraries Council report Making Cities Stronger: Public Library Contributions to Local Economic Development

  • Spelling out the economic, educational, and social needs that libraries and businesses both meet
  • Completing a needs assessment in order to develop focused projects
  • Beginning to build collaborations

Part 3:  Case Study: A Public Library Working With a Local Business

  • Identifying stakeholders within the library, the business, and the community
  • Methods for bringing stakeholders together
  • How to develop a flexible plan of action

Part 4:  Case Study: A Public Library Working With Another Community-based Organization

  • Implementing the plan of action
  • Evaluating the plan of action
  • Ways to expand existing partnerships for long-term sustainability

How this eCourse Works

The eCourse begins on October 3. Your participation will require approximately three to four hours a week, at times that fit your schedule. There are no live sessions. All activities take place on the website, and you will be expected to

  • Read, listen to or view online content
  • Post to online discussion boards
  • Complete weekly assignments or activities

Instructor Paul Signorelli will monitor discussion boards regularly during the four-week period, lead group discussions, and will also answer individual questions. All interaction will take place on the eCourse site, which will be available 24 hours a day, 7 days a week. It's recommended that students log into the site on October 3 or within a few days for an overview of the content and to begin the first lesson.

User Requirements

Participants will need regular access to a computer with an internet connection for online message boards participation, viewing online video, listening to streaming audio (mp3 files), and downloading and viewing PDFs and PowerPoint files. ALA Editions eCourses are fully compatible with Windows and MacOs.

About the Instructor

Paul Signorelli has more than 20 years of experience as a learning leader for libraries and other organizations and businesses. As Director of Staff Training and Volunteer Services for the San Francisco Public Library system, he created, implemented, and managed numerous training plans. He continues to serve as a writer, trainer, onsite and online presenter, and consultant for a variety of organizations and remains active in the American Library Association Learning Round Table and with the American Society for Training & Development (ASTD), where he has held leadership positions at the local and national level. He is currently a member of ASTD's National Advisors for Chapters.


Required Participant Commitment:

All eCourse participants must already possess access to the technology necessary to participate - see User Requirements above.

Participants are required to commit to do the following:

  1. Participate fully in class activities each week of the course
  2. Complete the course and all assignments
  3. Post a least once a week in the LibraryLinkNJ Funding, Fund Raising and Community Partnerships Forum on the website, sharing with the whole LibraryLinkNJ community what they learned, best practices, and how they plan to implement their new knowledge
  4. Act as a resource to their colleagues on this topic
Registration Information



Registration opened Tuesday, September 6, 2011, at 9:00 AM.  Deadline is now extended until Tuesday, September, 20, 2011, at 12 noon.  The first 10 members of LibraryLinkNJ to register are eligible for this discount.  A waiting list will be available.  


After the registration deadline,  the participants will be notified of their successful registration and be required to respond to the notice and acknowledge their commitment before the course begins.

LibraryLinkNJ, The New Jersey Library Cooperative
44 Stelton Road, Suite 330, Piscataway NJ 08854
Phone: 732-752-7720 | Fax: 732-752-7785

LibraryLinkNJ Website Use Policies

LibraryLinkNJ, The New Jersey Library Cooperative, and its services are funded by the New Jersey State Library,
which is responsible for the coordination, promotion, and funding of the New Jersey Library Network.