Keep it Social, Stupid! Social Media Strategy Real Talk

Your library’s active in social spaces. You’re on Facebook, Twitter and Instagram. But how do you make sure you’re using those spaces efficiently? And how do you plan for future growth -- and unexpected developments? In this session, we will discuss how to take your library’s social involvement to the next level with Web-based tools and basic strategies.

Learning Objectives:

After participating in this webinar, you will be able to:

• Create a strategic document for your library’s social spaces
• Audit tools to increase employee social productivity and monitor user engagement
• Create a framework for keeping up on social posts during absences, emergencies and times of low staffing
• Establish a rubric for branching out into new social spaces – and determining which to ditch