This workshop will lay the foundation for how libraries can use social media to achieve a variety of goals, including connecting with patrons who aren’t coming into the building. In an interactive format with plenty of group discussion, participants can share their experiences (successes as well as mistakes) and learn what’s working for local libraries.
Issues and questions addressed include:
- Facebook, Twitter, LinkedIn and Pinterest. Which platforms should a library be on? Do you need to do them all? How to decide?
- How are libraries using social media to enhance community engagement?
- How to effectively integrate social media into your day-to-day. Who should do it and how much time should be allocated?