Coordinator of Marketing & Community Engagment

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Coordinator of Marketing & Community Engagement - Edison Public Library

Qualified applicants are invited to come and join the team of the “new” Edison Public Library System providing library and information services to a diverse suburban community of over 107,000 residents located in Central New Jersey.

 The Edison Public Library seeks a Coordinator of Marketing & Community Engagement. This position reports to the Library Director and indirectly to the Assistant Library Director.  In addition, this position works closely with the Township’s Communications Officer.

The incumbent is responsible for coordinating the Library's overall communications strategies to broaden the impact of the Library on the Township of Edison and its’ residents.

The Library has just completed our Strategic Plan for 2022-2025 which outlines new initiatives for our Library. 

 Basic duties include: 

 

  • Produces the Library's newsletter and email blasts which publicizes all Library activities and events. Prepare the information for both print, digital and social media release.

 

  • Prepares graphics and text for all mediums, to publicize and promote Library services and activities both inside and in the community.

 

  • Works with the staff to promote Library programs, services and special events.

 

  • Interacts with the local media by preparing and issuing press releases for Library activities.

 

  • Coordinates community engagement activities and events which publicize the Library throughout the Township.

 

  • Assists the Library Director in supporting the needs of the Edison Public Library Foundation, which may include managing donations, conducting correspondence and designing promotional and fundraising campaigns.

 

  • Speaks to community groups about Library services and conduct tours of the Library.

 

  • Uses current marketing strategies to analyze and help improve services.

 

  • Takes photos and videos of library programs and promotional content.

 

  • Assists with the Library’s Monthly TV Program, “Library Stacks” on Edison TV.

 

  • Performs other duties as required or assigned.

 

Required skills: 

 

  • Minimum of a Bachelor's Degree from a four year accredited college or university and a minimum of one year experience directly relating to communication, graphics and marketing.

 

  • Knowledge of public relations standards and practices.

 

  • Experience with copy editing and writing.

 

  • Experience in social media content creation, analytics, and optimizing reach.

 

  • Skills in basic graphic design (Canva, Adobe Creative Suites, etc.).

 

  • Skills in photography and video creation and editing.

 

  • Valid NJ Driver’s License

 

Desired skills: 

  • Experience in customer or public service preferred.
  • Ability to use tact, courtesy and good judgement when communicating with coworkers, and the public.
  • Ability to communicate effectively and present ideas orally and in writing.
  • Ability to carry out assignments independently and work collaboratively with a team.
  • Ability to meet deadlines and multi-task.

 

Salary: $66,664, per year with a BA degree

Benefits:   

 

  • Standard benefits package

 

  • Access to health benefits through Edison Township (medical, dental, prescription);

 

  • Vacation:  10 days per year. Pro-rated for first year; Increases at 6 and 10 years;

 

  • Sick: 1 Day/month first year, thereafter 12 days/year;

 

  • Personal:  3 days/year, prorated first year;

 

  • Holidays:  15 days per year;

 

  • Pension:   Yes,  (PERS) and may also participate in deferred compensation plan

 

  • Union eligible:  No;

 

Professional Development:  Yes, includes paid membership in NJLA and ability to travel to NJLA Conference. 

 

Note:  Travel is required regularly between the Library's multiple locations.

 

The Edison Public Library is an equal opportunity employer and is committed to a diverse workforce that truly represents the residents of Edison Township.

 

To apply:  send resume, cover letter outline why you feel you are the right person for this position, and 3 current references to:  Allan M. Kleiman, MLS, Library Director, Edison Public Library, 340 Plainfield Avenue, Edison, NJ 08817 or email at:

akleiman [at] edisonpubliclibrary.org

 

 

Closing date for this position is:  August 5, 2022